19-20 May 2026
Paris Expo
Porte de Versailles
Sous le haut-patronnage de Monsieur Emmanuel Macron, Président de la République
Sous le haut-patronnage du Gouvernement
Build a shared culture and reflex across all stakeholders to place duration of use at the heart of economic priorities

Build a shared culture and reflex across all stakeholders to place duration of use at the heart of economic priorities

This discussion aims to explore how to trigger a real paradigm shift across all levels (public authorities, businesses, finance, consumers, and collective narratives) in order to transition from an economy historically built on single use to one based on durability, multiple uses, and the preservation of resource value.
The roundtable will examine the cultural, economic, and financial conditions required to enable a genuine economy of longevity to emerge across the entire economic system.